Books in the Main Stacks

Global Marketing
Globalization
International Trade
Marketing Management
Marketing Strategies

Citing Your Resources

Doing ethical research means citing sources. It is critical to credit writers for their work and their contributions to your research. To not do so is unethical and leads to plagiarism - unintentionally or not. Here are some sources to help you cite properly and to avoid the problem of plagiarism.

• Citation of Sources
  This lists citation engines which help you create proper citations as well as providing information on different citation styles.
• Tips on avoiding plagiarism
• Turnitin
  Turnitin is a service that faculty and students use to detect and avoid plagiarism in their writing.
• NoodleBib
  NoodleBib is an online resource that will help you format MLA and APA bibliographies, exporting them directly to your word processing program.
  • NoodleBib demonstration
  • NoodleBib handout

Dictionaries & Encyclopedias

Global Reference Sources
Marketing Reference Sources

Find Subject Articles

Databases with Articles contain material published in magazines, journals, and newspapers.
Reference Sources include dictionaries, encyclopedias, directories and more.
= database and full text info.

Databases with Articles

Reference Sources

ABI/Inform ABI/Inform Dateline ABI/Inform Trade & Industry Accounting Literature - Lexis Nexis ArticleFirst  Barron's Business and Company Resource Center Business Source Premier EconLit Electronic Collection Online Emerald Management Xtra General BusinessFile LexisNexis Academic Military & Government Collection ProQuest Health Management ProQuest Research: Business Regional Business News SAGE Journals Online (full text from 1999- ) SPORTdiscus Wall Street Journal Multi-Purpose Full Text Databases

Business Plans Handbook (v. 1-10) Censtats Company Dossier - LexisNexis Credo Reference Preview through Nov 30, 2008 Dissertation Abstracts Dissertation Express Dissertations & Theses @ Dowling Encyclopedia of Information Science and Technology Encyclopedia of Small Businesses Foundation Directory Online In-library use only. Ask librarian to log in. Gale Encyclopedia of e-Commerce Gale Encyclopedia of U.S. Economic History Gale Virtual Reference Library Hoover's ORO: Economics and Business PapersFirst ProceedingsFirst ReferenceUSA Research Starters - Business Sports Business Research Network STAT-USA Ask librarian for password USA Trade Online Ask librarian for password ValueLine General Reference Databases

Periodicals

• AdMedia
  
• AdWeek
  
• Ad Age Global
  
• Advertising Age
  
• Business Week
  
• Fortune Magazine
  
• Harvard Business Review
  
• International Journal of Advertising
  
• Journal of Advertising
  
• Journal of Advertising Research
  
• Public Relations Quarterly
  
• Wall Street Journal

Web Sites

Advertising Consumer Behavior Demographics & Statistics Logistics & Distribution Patents

Public Relations Research Sales & Retail Strategy Travel & Convention

American Marketing Association
THE organization for marketing. This site provides access to AMA publications, articles, webcasts, and more. Subscribe to the "Marketing News" blog feed and stay current.

Clickz Network
This is an interactive site devoted to news, information, commentary, and research related to marketing.

Knowledge @ Wharton: Marketing Research and Working Papers
Offers a searchable database of in-depth articles related to marketing at home and abroad.

Marketing Today
A great source of analysis and trends in traditional and electronic marketing. A blog and electronic newsletter are available as well.

MarketingTeacher.com
The Marketing Teacher contains all of the popular marketing topics from many marketing courses. Many of these lessons are supported with their own exercises with answers. They are ideal for self-study or as an integrated part of your own marketing course.

Web Marketing Information Center
A comprehensive site with links to thousands of free online articles related to effective web marketing. Maintained by Wilson Internet Services.

Evaluate Your Information Instruction Class

Last Modified on August 27, 2008, at 10:15 AM by L Pope Robbins