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Certificate in Marketing

This certificate provides students with courses covering those skills necessary for managers to market goods and services, both locally and globally. Courses explore promotion, new product introductions and market research.

The required courses consist of the following:

MKT 6252 Marketing Management  
MKT 6362 Integrated Marketing Communications  
MKT 6363 Global Marketing Strategies  
MKT 6364 Services Marketing  

Note: Prerequisites, as listed in the course descriptions, apply to certain certificate courses.